In the context of our programs, think of it as Talk Radio on the internet that you can listen to wherever, and whenever you want; on the computer or on your portable device such as an iPod or smart phone.
So What’s In it For Me? – To keep the radio analogy going WIIFM. Well that depends on whether you intend to consume or create podcast content. As a consumer, there is an endless array of programs covering just about every subject you could think of. Take a look here to Find a Podcast
If you intend to create a podcast – Take a look here.
Here’s the Apple iTunes page on What is a Podcast.
Here’s a few more detailed descriptions to ‘What’s a Podcast:
What’s a Podcast – by www.commoncraft.com